Internship Overview:
Goal: The three months I spent at Anomaly was a stepping stone for me to decided what I enjoy working on and where I want to kick start my career. I came in with an open mind to learn from all ends of the company from innovation (UX), creative tech, producing and more.
What: I worked on multiple projects and clients from META, Vans, Instagram, and Smirnoff whilst leading my epic intern team as the creative lead in our intern project with General Mills.
What did I do exactly? 🙇♂️
As the only design intern within the General Mills campaign I was able to dip my toes into many needs from conceptualization, art direction, user experience, graphics (posters, OOH, deck design, e.t.c), and 3D design. This led to delivering a successful creative strategy to our client that would be developed in the year 2023.
Takeaways: Attention to detail is crucial and working with real life clients means constantly iterating your work
One of the first projects I had to opportunity to work on was Meta’s Oculus Christmas campaign. Many mood boards were created and I was able to present my own ideas to the team! Though the push for META took many many iterations, the super duper talented design team were able to push out a myriad of concepts and designs (NDA)!
Within the gallery you will find different iterations and directions of META work from socials to OOH to initial concepts.